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| Key Responsibilities | |
| Job Type | Permanent | Position Type | Full Time |
| Vacancies | 2 | Location | Chennai |
| Salary | 2500000 INR |
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| Experience | 3 to 7 years |
| Desired Experience | • Develop and execute email marketing campaigns using SFMC AE including campaign setup, email design, testing, and deployment.
• Build and manage lead nurturing programs to engage prospects and move them through the sales funnel.
• Implement and maintain SFMC AE integrations with Salesforce CRM and other third-party applications.
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| Key Skills | • Strong understanding of email marketing principles, lead generation, and marketing automation best practices.
• Create and manage landing pages and forms to capture lead information and track conversion rates.
• Proficiency in HTML/CSS and HML for email template customization is a plus.
• Monitor and analyse campaign performance metrics, providing insights and recommendations for optimization.
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| Primary Qualification | Any | Additional Qualifications | Not Specified |
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| Job Description | Designation:Pardot Developer
RESPONSIBILITIES
Primary Responsibilities:
Additional Responsibilites:
CANDIDATE PROFILE
Min Experience:3
Max Experience:7
Work Experience Desired:• Develop and execute email marketing campaigns using SFMC AE including campaign setup, email design, testing, and deployment.
• Build and manage lead nurturing programs to engage prospects and move them through the sales funnel.
• Implement and maintain SFMC AE integrations with Salesforce CRM and other third-party applications.
Primary Skills:• Strong understanding of email marketing principles, lead generation, and marketing automation best practices.
• Create and manage landing pages and forms to capture lead information and track conversion rates.
• Proficiency in HTML/CSS and HML for email template customization is a plus.
• Monitor and analyse campaign performance metrics, providing insights and recommendations for optimization.
Optional Skills:• Excellent analytical skills with the ability to interpret data and make data-driven decisions.
• Collaborate with cross-functional teams including sales, content, and design to align marketing efforts and drive results.
• Sales Cloud knowledge and ability to set up features such as Engagement History and B2B Marketing Analytics.
• Stay informed about SFMC AE best practices, updates, and new features, and provide training and support to team members as needed.
• Strong communication and collaboration skills, with the ability to work effectively in a team environment.
Additional Requirements:
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| Posted On | 18-Mar-2024 02:18:08 PM |
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