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JOB DETAILS
Job Type
Permanent
Position Type
Full Time
Vacancies
2
Location
Chennai
Salary
2.5 Million INR - 0 INR
CANDIDATE PROFILE
Experience
3 to 7 years
Desired Experience
• Develop and execute email marketing campaigns using SFMC AE including campaign setup, email design, testing, and deployment.
• Build and manage lead nurturing programs to engage prospects and move them through the sales funnel.
• Implement and maintain SFMC AE integrations with Salesforce CRM and other third-party applications.
Key Skills
• Strong understanding of email marketing principles, lead generation, and marketing automation best practices.
• Create and manage landing pages and forms to capture lead information and track conversion rates.
• Proficiency in HTML/CSS and HML for email template customization is a plus.
• Monitor and analyse campaign performance metrics, providing insights and recommendations for optimization.
Primary Qualification
Any
Additional Qualifications
Not Specified
OTHER DETAILS
Job Description
Designation:Pardot Developer

RESPONSIBILITIES
Primary Responsibilities:
Additional Responsibilites:

CANDIDATE PROFILE
Min Experience:3
Max Experience:7
Work Experience Desired:• Develop and execute email marketing campaigns using SFMC AE including campaign setup, email design, testing, and deployment.
• Build and manage lead nurturing programs to engage prospects and move them through the sales funnel.
• Implement and maintain SFMC AE integrations with Salesforce CRM and other third-party applications.

Primary Skills:• Strong understanding of email marketing principles, lead generation, and marketing automation best practices.
• Create and manage landing pages and forms to capture lead information and track conversion rates.
• Proficiency in HTML/CSS and HML for email template customization is a plus.
• Monitor and analyse campaign performance metrics, providing insights and recommendations for optimization.

Optional Skills:• Excellent analytical skills with the ability to interpret data and make data-driven decisions.
• Collaborate with cross-functional teams including sales, content, and design to align marketing efforts and drive results.
• Sales Cloud knowledge and ability to set up features such as Engagement History and B2B Marketing Analytics.
• Stay informed about SFMC AE best practices, updates, and new features, and provide training and support to team members as needed.
• Strong communication and collaboration skills, with the ability to work effectively in a team environment.

Additional Requirements:
Posted On
18-Mar-2024 02:18:08 PM